Below is a copy of Jon's comment on facebook about the last 10 years.
Today is actually a historical day for myself, but also for the winery. For those of you who don't know, the winery business in general is not as easy to make money at as some might think. The big reasons for this are the long lag time between starting the wine and actually bottling it, (often 6-18 months) let alone selling it. The upfront capital needed to start it up is a lot higher than most start up businesses. All the pumps, stainless steel tanks etc... aren't cheap. Also, it's a competitive market. If people couldn't get wine from anywhere in the world and were willing to pay $50/bottle, I suppose we'd be rich, but that's clearly not the case. And then the last thing for us has been expansion. Expanding tanks and press and all of this once again is another big capital outlay. This last one is a big one for us as our production has more than quadrupled from when we first started. What happened today could've happened a fair amount sooner if we weren't expanding so fast.
So, what's historical about today? Today I signed my first profit check. I am a paid employee of the winery, but I'm also part owner, and today is the first day where I got something beyond my regular salary. It was about this time 10 years ago that we first started scouting for land. It was fall of 2005 when we bought the property we are currently on. We opened to the public in 2009, but most people don't know of the years prior to opening. We were searching in 2005 already. So, this year, it's basically 10 years on project, and finally now with first profit check coming in, feels a little bit like the plan is working out pretty much as hoped smile emoticon I think we always felt there was money in this industry, but boy you have to fight for it I think a lot more than some businesses. My dad always used to joke that I should've gone into dentistry. Far easier money.
Here are some fun facts about how things have changed from the beginning of the winery:
- 2006 was first planting. Planted about 400 vines. Now we have about 5,000.
- 2008 was first crush. I made 2,800 gallons of wine. This year, we're going to be over 12,000.
- My dad was doing about 30 hours a week at the dental office and probably another 30 hours a week at the winery from 2006 till April 2014 when he retired from dentistry. Now, I think he mostly works at the winery just to have something fun to do.
- Anna was here with us when we were staking out the very first rows of vineyard.
- Izabella Millner, whom the famous wine Little Iza is named after wasn't even conceived yet. In May she'll be 8.
- I think we were the 21st winery to open in MN. Now, I think there are like 70. Most cideries fall under winery license too though as it's considered wine in MN.
- I think when we started, we were like the 9th largest winery in the state out of 21. Now, I would suspect we are likely the 6th largest of about 70.
- Every year I make Little Iza, it sells out. I'm sorry, I'm increasing quantity pretty much every year and we still can't make enough. Sorry... It seems as I make more, the demand goes more too.
- My mom, mother Mary used to come out to the vineyard early in the morning when we first started to "check up" on the vines and make sure they were doing fine. First time she did this, my dad woke up wondering where she went.
- We still bottle all by hand.
- My dad has always sung at the winery. Just now, he wrote songs about the wines and sings his own tunes instead of someone else's.
- Anna probably weighed about 15lbs more after having Iza than she currently does. So, she lost some weight. On the other hand, I weigh about 15lbs more now then I did then.
- We started with 10 wines. As of this year we will be up to 16 wines and 1 hard cider.
- We also didn't have any beer or mixed drinks on site available. Hard to book weddings without at least having those as options...
- I didn't know Hungarian dance when we first started up. Began that February 2010.
- In 2006 and 2007, I went back down in the winters to make wine in Iowa before we had wine of our own to make here in MN.
- My dad worked on every single post that got pounded at the winery. I actually wasn't. I was there for about 90% of them but sometimes some got pounded while I was in Iowa.
- First year of grape growing, the first 400 vines was mostly my parents work. Anna and I stayed down in Iowa as it wasn't enough work to be full time for us in the summer. Following year we put in 2900 more vines and that's when we came back up to work full time in the summer.
- Marquette, the last grape from the U of MN just came out in 2006. Now, the U of MN is releasing their next grape this spring. Sorry, I don't know details yet...
- When we started, Frontenac was the most planted grape in MN, followed by Frontenac Gris and then La Crescent and then Foch. Now Marquette is the most planted, Frontenac Gris is still #2 and to be honest I'm not sure what number 3 is. I suspect it might be Frontenac, LaCrescent or possibly Prairie Star... not sure though... I know Foch isn't really high on the list anymore though as the U's grapes and Swenson varieties are replacing some of the earlier French hybrids.
- At first we only sold in probably the 30-40 liquor stores relatively close to us. I think now, we're probably in around 200 and climbing. We sell in central MN, in the cities and south east quadrant. The cider will be going into bars/restaurants mostly I think.
- I started with 8 tanks and a dairy for racking. Now, I have 14 wine tanks and 1 brite tank for carbonating.
- I have a lot more grey hair now, and a little more wisdom along with it.